Brita inspires holiday gift-giving that helps protect the planet. This paid social holiday campaign puts the Brita bottle center stage. Leveraging design queues from top performing social assets from the year prior, these posts were reimagined to encourage consumers to purchase an eco-friendly alternative.
Agency — Electro Creative Workshop
Role — Lead Social Designer + animation
Tools — Ai + Ae
Psst… I also do a little hand modeling ;)